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If we are to ensure that right matters here, then we must figure out how to reinstitute ethical conduct and reinforce the importance of morality in our politics and our society at large. In this paper, I argue that the solution can be found by first concentrating on making right matter within the U.S. military. Through implementing different strategy techniques, utilizing military professionals in different ways, and teaching ethics through new instructional methods, we can successfully re-establish our military institution as the national gold standard for ethical and honorable conduct.